SRAM x 2025 TREK CX Cup

Waterloo, WI - 10.03 - 10.05.2025

I’d like to capture dynamic, high-impact photography of SRAM athletes competing at the 2025 TREK CX Cup, showcasing the latest RED, Force, and Rival XPLR AXS products in action. The imagery will emphasize the performance, durability, and reliability that SRAM athletes depend on to push beyond their limits and fight for the podium.

These assets will highlight not just the race, but the technology and passion driving each athlete, creating compelling content for SRAM’s brand, partners, and fans. Focusing on the group set product details during pre-race rituals, maintenance and racing.

Here are some example content from the 2023 TREK CX World Cup Race and SRAM athletes.

Proposal Options

  • Option1: Rider specific coverage - focusing on a SRAM sponsored rider(s) and their team, telling a story from the rider’s perspective and product usage.

  • Option 2: Race Coverage - Capturing all things SRAM products over the course of one or multiple race days. This will highlight SRAM’s CX product usage in this unique race series.

  • Option 3: Media Access only - I understand if this is not something SRAM can pursue at this time however, if you’re able to grant me media access under SRAM at no charge I would still love to capture the event. This would help me to build my portfolio.